guides

Advertising on Macaroni Kid

Advertise your Local Business while Supporting a Local Mom

By Angelina Capalbo October 23, 2022

There are many ways to advertise on Macaroni Kid. Ideally, a business would utilize all of the different ways available, to maximize their potential.

If you do this, you will be taking advantage of the 7 touches of marketing, which will result in more visibility and awareness of your business across our site, with a viable marketing strategy.

1. Banner Ad: We have banner ads, two of which are available for rent. This is a digital display ad featured at the top of our website and e-newsletter.

With each visit and click, your ad will rotate on our website and e-newsletter.


2. Side Ad: We have ten side ads, eight of which are available for rent. This is a digital display ad featured at the side of our website and e-newsletter.

With each visit and click, your ad will rotate to the top of the side of our website and e-newsletter.

FYI: You're dedicated ad links to your website, we highly recommend creating a unique landing page and offer for Macaroni Kid subscribers.

3. Guides: We offer a variety of guides, some are seasonal like our Shop Local Holiday Gift Guide and others are year-round like our Coffee Shop Guide.

We can create a Guide for any business and we only need one business to get a new Guide started.

Some Guides that we plan on creating are Ultimate Seasonal Fun Guides, Kids Eat Free Guide, Pediatrician/Pediatric Dentist Guide, Summer Camp Guide, Birthday Party Guide, Birthday Club (Freebies) Guide, Farmers Market Guide, Preschool/Daycare Guide, Mom Business/Mompreneur/Home-Based Business Guide, Photography Guide, and many more.

4. Articles: An article is a bipartisan overview of your business, typically written by us to inform our readers about what it is that you do.

Businesses can opt to write this and we will give it our editorial red pen before publishing.

Typically, businesses that advertise on Macaroni Kid will get a free article, as a way to introduce our readers to their business.

5. Business Listing: A business listing is a detailed listing of your business in our business directory.

Click here to take advantage of our 2021 Business Listing Special Price of $20.21 for the year.

It’s comprehensive, and will include a map, reviews, links to your social media and details about your business.


6. Event Listings: We are proud to feature free or cheap (less than $15) events on our calendar. 

Click here to submit your free or low-cost event today.

Businesses can sponsor events that are higher than $15, or if they advertise via the above and we can include events, as sponsored.

We accept invitations for event listing. Invite us, and we will list it. And are happy to accept the value of an event (minus the $15 maximum) towards a gift card to your business.


7. Event Sponsorship: We typically run many events across the community. 

When we do, there's an invitation to promote your services throughout the event; including leading up to the event, during the event and afterwards, with an event recap. 

There is no cost if you are providing freebies or sponsoring food, drinks or entertainment, and there is cost if you're just advertising i.e. logo on event marketing materials.

Contact us about advertising opportunities today by emailing angelinac@macaronikid.com or by calling (201) 527-8479.